What if you had all the information you needed to

start your business 
right Now!

Learn how to build a solid business foundation, overcome all obstacles, and finally get your business up and running super fast!

I have an idea for a business, but...

Whether you have a desire to become self-employed and take your skills out into the world, or you have an idea to start something completely new, nearly everyone starts with these two questions – will my idea work? & where do I start?

Do I start by creating a website, a Facebook page, or by working out with the heck a funnel is? And do I need to register my business?

I’m guessing you are here because you have an idea for a business and would love to get it started, but aren’t really sure how to do that.

You might also have that niggling feeling questioning if your idea is good enough, and you're not sure if you'll be able to make this work for you, especially when everyone wants to give you advice and tell you that it’s safer to be employed, and it's not worth the risk etc.

And aside from worrying about if it will work and whether people will buy, you are probably trying to work out how you go about setting up a business properly, without spending months trawling through websites, piecing together bits here and there, hoping you’ll figure it out. It can all be very overwhelming and time consuming. 

I get this and I know exactly how you feel. I had my share of comments and doubters too, right before I proved them all wrong and made £100k in my first year – during a recession.

So, I'm here to tell you that there IS a way for you to put all your doubts aside, to confirm that your idea will work and KNOW that people want what you've got. And in a very short time you could have your business set up and making sales.

I have been right where you are, and I have helped many others through it as well. After 20 years in the marketing industry and running my own business, I decided to create a simple, low cost solution that ANYONE can use to start their business properly, and quickly.


the Simple Start Up Strategy!

I created The Simple Start Up Strategy™ as an online course, because I was fed up of seeing people start and stop businesses – or worse, never get started.

And I saw them asking the same questions over and over again in social media groups, never getting the answers they really need – how to set up a business from scratch, and know that they can make it work.

This pained me as I knew the answer to their question; I had the missing piece that would make it all so much easier, and I will show you too, in just one short course.

here’s What You’ll Get

When You Sign Up to
The Simple Start Up Strategy™

You'll get instant access to all the information you need, so that you can get your business up and running.

The Simple Start Up Strategy™ contains a mix of video, text & demo trainings, all broken down into easy to follow, bitesize chunks!  You'll be guided through a series of tasks to build an in-depth knowledge of your business, its market, and how you will become the go-to business in your industry.

And then you'll follow the speedy Accelerator lessons enabling you to set up your business from scratch, and get it out into the world. 

get crystal clear on your idea

One of the biggest challenges we face as new business owners is the fear of the unknown, and I know you’ll replace that fear with excitement as you take a deep dive into your business idea. You'll be able to find out exactly where to position yourself in the market, and what you need to do to stand out and become a go-to in your industry.

By the end of the The Simple Start Up Strategy™ course you’ll be so confident, that you'll be itching to put yourself out there and start making sales! 

fast track your business

You’ll benefit from my Rapid Implementation Strategy, where you’ll validate your business idea first and then start implementing. From picking the right name, type of company to set up, VAT and budgeting, to setting up your emails & getting a website, it's all in here for you to follow in simple steps! 

The Simple Start Up Strategy™ is the only course I know that is focused on building the solid foundation that so many start ups are missing!

save heaps of time

No more searching for the information you need! The Simple Start Up Strategy™ has you covered.

You’ll follow a simple strategy, all laid out in a step by step process, so that you can get up and running quickly. You’ll be prompted what to do and when, and there’s a workbook for you, making completing the course very easy. You can also use this as a business plan once you're done.

If you are really dedicated, you could even have your business set up in a weekend!

Who is The Simple Start Up Strategy™ course for?

 Whether you want to sell to individuals or businesses – if you want to start a business that provides some kind of service, then this course was made for you! It doesn't matter what industry you are in – accountancy, wellness, electrician, building, marketing, care, hair stylist, PA, or any trade, because the information, lessons, and strategy will work for you.  

Note: If you will be selling products only (crafts, online shop etc) then this will still work for you, but there will be a specific product based course coming soon (the examples used in the course are just different). If you can't wait, I recommend buying this course and getting started now, and you'll be given priority access to the product course for free once it's available.

the course instructor

Naomi is an experienced CIM qualified marketer, mentor and entrepreneur who has spent her 20 year career working with international brands and start-ups to create and maximise marketing strategies, and managing multiple 7 figure budgets.  She set up her first business (a marketing agency) in 2009 and now focuses on helping others fulfil their dreams and start profitable businesses.

Naomi gives entrepreneurs the skills and tools they need to start marketing for a successful business, whilst making the whole process enjoyable and simple to follow.

Here’s what people are saying

about The Simple Start Up Strategy™ course instructor

Lu Knecht


Naomi is my go-to whenever I want to try something new

I've known Naomi for a few years now, and she is my go-to whenever I want to try something new with my business. Her knowledge about advertising & the ideas she is able to come up with for my industry are so helpful.

Krista Jay

Mindset Coach

My problem was solved in 1 telephone call

After a chance conversation with Naomi she helped me solve a specific marketing problem I was having. I can't believe I'd paid hundreds of £s for other coaches to NOT help me when they said they could. My problem was solved in 1 telephone call with Naomi!



Take a look at what’s in The Simple Start Up Strategy™ course



You'll be given some amazing mindset strategies so that you can feel the fog lifting and the worries disappearing, leaving you positively fired up and ready to beat procrastination, and make progress with your business idea.


your idea

This module is all about making sure that your business idea has potential, and removing any obstacles to you getting it started. By the end you’ll know so much more about your business & all the amazing services you will be able to provide, that you'll be itching to start implementing.


the market

We’ll look at how creating a service meets the needs of others, what it takes to identify this correctly, and apply it directly to your business, so you know that you have just what they are looking for.


Your Competitors

I’ll show you how to look at the competition in a very different way, so that you'll not only be confident that you can compete, but you'll also know exactly how you are going to do it. The lessons in this module really pack a punch and will push your business idea to the next level!  


Perfect Positioning

In this module you'll uncover exactly where your business is going to fit into the market, and why that’s the perfect position for it. Once you've done the tasks in these lessons, all of your future marketing will be much, much easier.


Your Clients

This module will get you understanding marketing in a way that you will take with you and use every day in your business. You'll be able to work out exactly who will buy what you are selling and how to use this knowledge to find out the best ways to target them.


Your secret sauce

Find out what it means to become desirably different, and how this is really what is going to enable you to attract the right clients, make sales, and more importantly to keep your clients coming back. This is your ticket to selling with ease!

 – and then –


the accelerator lessons

Now it's time for rapid implementation!

This second part of the The Simple Start Up Strategy™ course gives you 27 jam-packed lessons, with all the advice, demos, links and recommendations, so that you can get your business set up for success, quickly and easily.

In these lessons you'll get everything you need to know so that you can...

  • pick the right name for your business 
  • get your business registered 
  • have your domain name, hosting & professional emails set up – including walkthrough demos 
  • understand all the business basics – VAT, accounting, budgeting etc
  • sort your branding 
  • get your social media set up
  • & get your website created


Naming Your Business

Why is naming your business so important?

How do you come up with a great business name?

Check your name is available with these 3 tools

Domains, Hosting & Setting Up Your Emails

A quick intro

Let’s get you a domain name (with demo)

What is hosting & where to buy? (with demo)

Connecting your domain name to your hosting (with demo)

Setting up your email accounts (with demo)

The Business Stuff

A quick intro

Which business structure to choose – Sole Trader

Which business structure to choose – Ltd Company

Which business structure to choose – Sole Trader v Ltd Company

Which business structure to choose – Other structures

VAT Basics

VAT Calculations Everyone Should Know

Budgeting Basics

Accountancy Tools & Banking


What is branding and why do you need it?

Get a head start on your branding!

Hiring a branding specialist & getting your assets created

Getting Seen

Do I need to be on social media?

Which social media platforms to choose?

I need a website – where do I start?

What you need to get your website up and running

Do you DIY or pay for it to be created?

Briefing a designer – what you need to do

Structuring your website

Next Steps

Next Steps

Bonus time

Save time & money with

3 amazing Bonuses!

When you are just starting out, a lack of time (and money) is often a big concern. So I'm also giving you 3 incredible bonuses, which come with The Simple Start Up Strategy™ course right now, to help you move your business forward easily, and at no extra cost. Grab them whilst they are free!

Bonus 1
10 Ways To Advertise Your Business For Free

Now that you've set your business up, you need to start marketing yourself.

Did you know that there are lots of ways and places you can advertise for free?

 I'm giving you 10 ways that you can start to advertise your business without it costing a penny, so there's no excuse not to put yourself out there.

Bonus 2
How To Promote Yourself Without Being Too Salesy

If the idea of promoting yourself just feels a bit "icky" then just know you are not alone!.

Lots of new business owners worry about promoting themselves, but this has a detrimental effect and can bring your business to a standstill.

I'll show you ways you can successfully "sell" your services without it feeling like selling at all.

Bonus 3
help & advice in a free,
private facebook group

The number 1 rule for success is to surround yourself with successful and ambitious people!

Join fellow entrepreneurs to connect, share advice & help motivate each other.

Myself & my team will be in there as you go through the course, bringing even more advice, & sharing our real world stories with you. 

Upgrade to premium

& unlock 3 Super Bonuses!

If you love these bonuses and want more, then these super bonuses will really help move your business along! Worth £650, they are available for a fraction of this, when you upgrade to the The Simple Start Up Strategy™ Premium course today.

Super Bonus 1
20 More Ways To Advertise For Free

(worth £150)

There is so much value with this bonus, and it is worth more than the upgrade price alone!  In total you'll have 30 ways to advertise for free.

I've been doing this for 20 years and so you'll benefit from my experience working with companies of all sizes and in all industries.

There's so much you can do for free, if you just know someone who can show you how.

How To price your services for profit 

(worth £200)

Learn how to easily work out exactly what price you need to charge for your services.

This is usually a real struggle for new business owners, and they often miscalculate & then are unable to re-price themselves.

I'll show you an easy, proven way to calculate your time accurately, and be able to factor in a profit on each project & service you sell.

4 weeks unlimited 
Email support

(worth £300)

This has been designed to help you move through the course and make rapid  progress!

For a limited time I'm offering 4 weeks of email support when you purchase the Premium course.

If you want your workbook checked, to pick my brains about an idea or anything else, you'll be given a dedicated email support address where myself and my team will respond & give guidance. 

What makes this course different?

All the hours/days/weeks you would usually have to spend trying to find the information you need is no longer necessary! 

The Simple Start Up Strategy™ brings together the key information you need to know, so that you can start a business that is set up for success. And you get to follow a straight forward, no nonsense process, so that you can get your business up and running easily.

This course will remove all the confusion and help you to move forward with your idea – and for me, that's what it's all about. 

giving you what you need,

at a price you can afford

Distilling real world knowledge from business, marketing, and brand experts, this jam-packed course is valued at over £2000!

But you'll pay no where near that.

I want to help you keep your start up costs as low as possible, and so the price tag is much, much smaller. And, as a new business owner you can even write-off the cost of the course as a business expense. Don't know how to do it? That's in the course too!


One-off payment (limited time offer)



  • Lifetime Access
  • Access to All Modules
  • Immediate Start
  • Bonus: 10 ways to advertise for free
  • Bonus: Promotion without being too salesy
  • Bonus: Private Facebook Group



One-off payment (limited time offer)



  • Everything included in Standard plus:
  • Super Bonus: 20 more ways to advertise for free (30 in total)
  • Super Bonus: How to price your services masterclass lessons
  • Super Bonus: 4 weeks unlimited email support
money back
100% Satisfaction-Guarantee.

If for any reason you don't find The Simple Start Up Strategy™ is able to move your business forward, you can get a full refund anytime within 30 days after your purchase. Just get in touch with our friendly support team and they'll either help you out until you get the results you need, or providing you've done the work, give you a swift refund.

Super Happy



Electrical Designer

Had my business up and running really quickly!

I ploughed through the course at a pace as I wanted to get set up quickly. Got my business registered, and setting up my domain and emails was so easy as I followed the video tutorials. I learned so much that I'd not thought about before and I have a whole bank of knowledge and ideas to move forward with.



Only 2 modules in and I'm seeing the benefits already!

An excellent beginning for my new venture. This allowed me to appreciate and better understand the weaknesses and strengths of my business model in a way I hadn't before. Armed with this information I feel more confident and less unsure. I'm starting to feel that it just might happen. Thanks Naomi!


How long do I have to complete the course?

There is no time limit. The course is available to you for as long as you want it. It's advisable to move through it as quickly as possible though so you actually get your business started.

How long will it take me to complete the course?

It all depends on the type of business you want to set up and the amount of services you want to offer. But, if you are focused and can put some time aside, it is possible that you could complete all the tasks, and be well on your way to setting your business up within a weekend!

I just have an idea at this stage. would this course still be useful to me?

Absolutely! The Accelerator lessons are where you actually set your business up (pick a name, domain name, register your company etc), and so if you aren't ready to set it up right away, then all the modules that come before are perfect for you! They will walk you through a series of tasks where you will explore your idea in detail. Working through these modules will enable you to make a clear decision on whether your business idea is viable. If you decide it's the right idea for you and you want to progress it, then you will have built a great foundation from which to move to the Accelerator lessons. If you find however that it's not the right idea for you, then you can simply use all the information provided to run another idea through the same process.

what does getting my business 'set up' mean?

Having your business set up means that you are ready to start selling. Following this course means that you will have done all the things required and necessary for you to be in a great position to start selling, with confidence.

Can i go straight to the accelerator lessons to set my business up quicker?

You can do. If you already know exactly what your business is all about, you know exactly who will buy your services, where you are positioning your business within the market, the price point of your services, and you have identified exactly what is going to make you and your services highly desirable, then you can go straight the Accelerator lessons. All of this is fundamental to being able to set your business up confidently and start marketing yourself, and so I highly recommend you go through the previous modules first. Even if you think you know all of this, it's worth spending a couple of hours watching the videos just to be sure.  

Can't I just find this information for free?

All the information that you need to start your business is out there – it's available for you to find and use, and much of it for free. The problem is that it's all over the place. You would have to spend days searching for the bits that you need and even then, you have to work out what to do first. There's a lot of 'winging it' involved too. Instead, the step by step strategy used in the course means you can follow a process that is clear and that works, and you don't have to go looking for all this information. It's a massive time saver!

I'd Like to buy this course as a gift for someone. is that possible?

Absolutely! What a great gift to give someone too. Instead of buying the course on this page, you can use this link to purchase the course as a gift. We will then send either you or the recipient a gift card in the post (UK only) with all the details of how they register for the course. Use the link here to buy your gift. You'll make someone's day, so thank you!

Do I have to join the facebook group?

No, you don't have to join. The Facebook group is a fantastic resource and community, but it's optional. Everything you have paid for with the course is online for you, as soon as you have purchased.

Boost Your motivation

& Meet others just like you

Join The Simple Start Up Strategy™ private Facebook group and meet, share & collaborate with other students. It's much more fun when we do it together!

Here's to

your success!

It is my sincere hope that you choose to invest in this program, so that you can benefit from the experiences of people who have been where you are now. Learning from people like me can help you avoid the many bumps that we hit along the way.

But even if you choose not to, and you decide to go it alone, please make a promise to yourself that you won't leave your dream to gather dust. I encourage you to make a start. Don’t put it off any longer. Get it done, because I’ve seen too many people stumble, wait for the right moment, and then never start their business. So say yes to your new business, and build an amazing life. I just know it will be worth it. 

Whichever route you choose, please stay in touch – follow me and reach out! I wish you all the success and happiness from the bottom of my heart xx.